FuturePrint Industrial Print Munich – Pop-Up Events: The Future Format for Print Tech?
Pop-up retail is now firmly established as a format that is short, sharp, and easy to access and participate in. But what about events?
Traditional trade shows, particularly the giant ones, are undeniably impressive. They are also increasingly exhausting – physically, mentally, and financially. For exhibitors and visitors alike, the investment of time, budget, and energy is significant. Which raises a simple question: could there be a better way?
We believe there is.
What if an event could combine the best elements of a trade show, a conference, and a networking forum – without the downsides? A hybrid format that delivers focus rather than fatigue. One that respects time, optimises marketing spend, and makes better use of human energy.
That is exactly what FuturePrint Industrial Print is designed to be.
A new format for a changing industry
This week marks the launch of FuturePrint Industrial Print in Munich – an event that has been many years in the making.
The catalyst came in November 2024, when we closed the doors on our FuturePrint Digital Print for Manufacturing Conference in Cambridge for the final time. The post-COVID surge of enthusiasm that characterised 2022 had naturally subsided, and it became clear that the event format itself needed to evolve. Not just a new location – but a new approach.
Munich was the obvious choice.
The importance of place
Finding the right venue was critical. Motorworld Munich, much like our Valencia venue for FuturePrint Week, enables something genuinely different.
It is easy to access, located just 25 minutes from the airport, and crucially, it has real character. A modernised industrial site, Motorworld perfectly reflects the spirit of industrial print and advanced manufacturing. It is a space that encourages conversation, learning, and connection – not just footfall.
In short, it feels right.
Chris Berrisford of Insite Graphics, and Frazer Chesterman, FuturePrint.
A true hybrid – and a true pop-up
FuturePrint Industrial Print is a genuine hybrid: part exhibition, part conference, part networking event, and part technology showcase. It is deliberately compact, curated, and highly focused.
In many ways, it mirrors the pop-up concept. The event is agile, fast, and efficient – designed to reduce friction for everyone involved.
A key part of this approach is our long-standing partnership with Insite Graphics. We have worked with them for over 20 years because they consistently make exhibiting easier. As a B-Corp certified business, the provide us with sustainable print, and they manage all organiser and exhibitor graphics, providing a streamlined, easy-exhibiting package.
Exhibitors book their space and arrive onsite ready to engage – not stressed, confused, or exhausted. In an unpredictable world, removing this complexity allows companies to focus their energy where it matters: conversations, collaboration, and opportunity.
The perfect parallel with industrial inkjet
Interestingly, this event format closely mirrors the evolution of industrial inkjet technology itself.
Inkjet is one of the most versatile technologies in modern manufacturing. Its agility and adaptability have already transformed ceramics and graphics, are firmly established in labels, and play an increasingly important role in textiles and decor.
And the story does not stop there.
Inkjet is now poised to play a pivotal role in packaging and functional applications – from automotive and medical technology to consumer electronics, white goods, EV battery technology, and beyond. Many of the most exciting opportunities are still emerging, and some have yet to be fully imagined.
Where the future takes shape
FuturePrint is where these conversations happen.
It is a place to see technology in context, to learn from expert speakers, and – most importantly – to spend time with the people who can turn ideas into reality. The integrators, material scientists, software specialists, OEMs, and manufacturing leaders who understand how industrial print fits into real production environments.
One question comes up repeatedly at FuturePrint events: what next for industrial print?
But an event like this is nothing without the people who bring it to life.
FuturePrint Industrial Print is powered by an exceptional community of innovative exhibitors, expert technologists, integrators, and inspiring speakers – all actively shaping the future of industrial print. Their willingness to share insight, challenge convention, and collaborate openly is what turns a format into a platform.
This week in Munich, the answers are on the show floor, in the conference sessions, and in the conversations happening between them.
If you want to explore what’s next for industrial print – and meet the people who are making it happen – you can discover more at: