Episode 332 - Metal decoration finds its digital moment with Dr Simon Daplyn and Phil Jackman from Sun Chemical

In this episode of the FuturePrint Podcast, Marcus Timson speaks with Dr Simon Daplyn and Phil Jackman of Sun Chemical about the fast-evolving world of metal decoration, direct-to-shape printing and the growing role of inkjet in can production.

The discussion begins by defining metal decoration, including the difference between three-piece and two-piece cans, and why each presents different production and decoration challenges. Phil explains how two-piece beverage cans are now becoming an important area for direct-to-shape inkjet, while three-piece applications continue to require specific ink and chemistry solutions.

Simon and Phil explore why the market is changing now. Consumer behaviour, SKU proliferation, craft beverages, functional drinks, limited editions, regional campaigns and shorter product life cycles are all creating new pressure on packaging supply chains. Digital print enables brands to reduce minimum order quantities, avoid excess inventory, respond quickly to trends and decorate cans much closer to the point of demand.

The episode also considers sustainability. With metal packaging gaining renewed attention because of its recyclability and circular potential, digital decoration offers further benefits by reducing waste, make-ready and obsolete stock.

Finally, Phil discusses Sun Chemical’s latest developments, including UV, low-migration UV and emerging aqueous ink technologies for metal decoration. These advances are designed to support a broader range of applications, including areas where traditional UV inkjet has limitations.

A timely conversation on why metal decoration may now be entering a new phase of digital growth.